Blog Republic’s Featured Articles

The Wondermoms of BR

Mother. Ma. Mommy. Nanay. Inay. No matter how we call out her name, you know she’s ready to save the day. Whenever times get tough, there’s no doubt that she’s the first person you come running to. In fact, for every challenge that your family goes through, she goes...

Brands x Big Events: LAbor UNION and LaBoracay

Labor Day is here! And in the spirit of celebration, let’s give a rundown on two of the most talked about events that honor it. LAbor UNION (held in La Union) and LaBoracay (which happens in Aklan) are often regarded as the time for Filipinos to unwind. For some, it’s...

Beyond the Facade of Greenwashing

Recyclable fabric, clean diesel, carbon-neutral, sustainably sourced.  You’ve probably encountered these words plastered on store windows or on your favorite body soap. Maybe you’ve shrugged them off or perhaps they might have been the reason why you were drawn...

Started from Boracay Now BR’s in Thailand: The First OOTC Trip!

What’s the good thing about anniversaries? You get to celebrate them! And mind you, these are not just confined to romantic relationships – you can celebrate just about anything – including the start of companies similar to how Brand Republic (BR) honored its 9th...

BR Copes with Burnout

Have you ever sat in front of your laptop for hours and wondered when the gods of productivity will bless you with their magic? How about staring into nothing hoping for a single thought to pop out of your mind? As professionals, we’ve all been there. One day, you’re...
Meet The Partners of the Republic

Meet the Partners of Brand Republic!

With Brand Republic (BR) in its 9th year, I thought it would be fun to know how each of the bosses started out in the agency. And who knows? Maybe I can learn a thing or two from the Partners of the Republic on how to start a passion project or be a leader of...
You Play Like a Girl: The Growing Market of Female Gamers

You Play Like a Girl: The Growing Market of Female Gamers

For the longest time, gaming was a male-dominated space. It was often marketed to appeal to the male market, tagging it as a hobby exclusive to boys. But now, as the industry becomes bigger, female players are slowly coming into the picture. These women are being...
Copywriting

6 Copywriting Habits I Should Avoid

Even if I am an experienced copywriter, sometimes nagkakamali pa rin ako. Whenever I’m writing in-arts, captions, or blogs like this, I get really nervous kasi may mga nagva-viral sa socmed na mali-mali. Kaya I try to do my best na ma-lessen ang mistakes. Pero still,...

BRand Cup: Mastering Strategies One Shot At A Time

BRand Cup lowkey sounds straight out of Harry Potter.  But for Brand Republic (BR), it’s a celebration of the creativity, camaraderie, and hard work that define the advertising industry. It’s not just a competition – it’s a gathering that lets people maximize their...

Taylor Swift: THE Marketing Mastermind 

Taylor Swift is a celebrity who doesn’t need any introduction. She’s become a household name that’s amassed great success with influence that spans generations. In fact, she’s bagged some of the…

Latest Blog Post

#TONFinityAndBEAnd

#TONFinityAndBEAnd

The bar has been set for Brand Republic weddings. That’s ‘cos last January 24, 2024, Brand Republic’s Chief Accounts Officer, Anton Manalo, got hitched to his fiancee, Joan Bea Lopez, in an intimate...

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