Blog Republic’s Featured Articles

Yass or Naur – Yassification of Brand Presence during Pride Month

I don’t have much of an intro besides… the BRANDS ARE BECOMING GAY AGAIN! That’s right! With the celebration of pride month in June, brands are here to show their support by yassifying their brand. But is it really “necessary?” Does it do more harm or love for the...

More Than Pride

Citizen of the Republic.  We’ve already featured 5 people (sometimes a group) under this category. If you’ve been chosen… edi ikaw na. LOL.  But kidding aside, you’ve probably lived a life that’s worthy of sharing, a life that’s meant to inspire, and a life...

5 WAYS TO BREAK FREE FROM THE CREATIVITY SLUMP

Ever seen an ad so genius that it made you look twice? Or how about a material that was so engaging that you just had to answer and defend it for hours? Well, that’s part of what account managers (AM) and creative strategists (CS) do! For starters, AMs and CSs are the...

Halina sa Parokya Brand Republic

Work? Brand Republic defines that in a different way. Dahil when you work in BR, it’s more than just about client servicing and advertising; it’s also about having fun while learning about your field.  Kaya naman the management makes sure to keep the creativity...

The Wondermoms of BR

Mother. Ma. Mommy. Nanay. Inay. No matter how we call out her name, you know she’s ready to save the day. Whenever times get tough, there’s no doubt that she’s the first person you come running to. In fact, for every challenge that your family goes through, she goes...

Brands x Big Events: LAbor UNION and LaBoracay

Labor Day is here! And in the spirit of celebration, let’s give a rundown on two of the most talked about events that honor it. LAbor UNION (held in La Union) and LaBoracay (which happens in Aklan) are often regarded as the time for Filipinos to unwind. For some, it’s...

Beyond the Facade of Greenwashing

Recyclable fabric, clean diesel, carbon-neutral, sustainably sourced.  You’ve probably encountered these words plastered on store windows or on your favorite body soap. Maybe you’ve shrugged them off or perhaps they might have been the reason why you were drawn...

Started from Boracay Now BR’s in Thailand: The First OOTC Trip!

What’s the good thing about anniversaries? You get to celebrate them! And mind you, these are not just confined to romantic relationships – you can celebrate just about anything – including the start of companies similar to how Brand Republic (BR) honored its 9th...

BR Copes with Burnout

Have you ever sat in front of your laptop for hours and wondered when the gods of productivity will bless you with their magic? How about staring into nothing hoping for a single thought to pop out of your mind? As professionals, we’ve all been there. One day, you’re...
Meet The Partners of the Republic

Meet the Partners of Brand Republic!

With Brand Republic (BR) in its 9th year, I thought it would be fun to know how each of the bosses started out in the agency. And who knows? Maybe I can learn a thing or two from the Partners of the Republic on how to start a passion project or be a leader of...

Latest Blog Post

#TONFinityAndBEAnd

#TONFinityAndBEAnd

The bar has been set for Brand Republic weddings. That’s ‘cos last January 24, 2024, Brand Republic’s Chief Accounts Officer, Anton Manalo, got hitched to his fiancee, Joan Bea Lopez, in an intimate...

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