Ever seen an ad so genius that it made you look twice? Or how about a material that was so engaging that you just had to answer and defend it for hours? Well, that’s part of what account managers (AM) and creative strategists (CS) do! For starters, AMs and CSs are the...
Have you ever sat in front of your laptop for hours and wondered when the gods of productivity will bless you with their magic? How about staring into nothing hoping for a single thought to pop out of your mind? As professionals, we’ve all been there. One day, you’re...
Even if I am an experienced copywriter, sometimes nagkakamali pa rin ako. Whenever I’m writing in-arts, captions, or blogs like this, I get really nervous kasi may mga nagva-viral sa socmed na mali-mali. Kaya I try to do my best na ma-lessen ang mistakes. Pero still,...
In the advertising world, minsan talaga it’s a love-hate relationship when it comes to clients. (IYKYK) Pero tulad lang din sa pag-ibig, alam nating it takes two to tango to make the relationship work. So kung gusto niyong humaba ang relasyon niyo with your clients,...
For those of you who get excited with self-improvement, this one’s for you! In this article, we’re going to outline 12 steps to build your self-confidence. This means you get to focus on one item a month that can help you feel better, walk taller, and raise your...
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