Green Vibes: The Vegan Influence in Advertising

Green Vibes: The Vegan Influence in Advertising

World Vegan Day, November 1’s less popular holiday, is here to remind us that a plant-based lifestyle is way more than just ordering salads at restaurants. It’s a day of prioritizing kindness above anything else, while also giving a high-five to our animal friends (we...
Moment Marketing: Do it at the right moment!

Moment Marketing: Do it at the right moment!

Working in marketing means being on top of the latest trends and events locally or globally. Better yet, ikaw dapat ang magpasimuno ng bagong craze online! That’s why we, marketers, sleep with one eye open dahil sa isang kurap lang, we could miss out on the perfect...
What’s with the Filipino Christmas?

What’s with the Filipino Christmas?

“Whenever I see girls and boys…” 🎶 Pagpatak palang ng September 1, you’ll definitely hear this line wherever you go. Kaya kung never heard ito sa’yo, giiiiirl ewan ko na lang! ‘Yung photos ng singer nito? Naglilipana sa socmed, mainly nakasilip sa iba’t ibang...
Filipino Slangs: The Driver of Trends

Filipino Slangs: The Driver of Trends

BOOGSH, DASURV! Kimiiii. Sino ka diyan? Ito lang naman ang mga usual terms na naririnig o nakikita ng netizens ngayon sa socmed — oh, ‘di mo rin alam ‘yan? Social media ‘yan! Anyway, generally kasi Filipinos are fond of making up new words or giving new definitions to...